Service: Technical SEO & Speed

Technical SEO and website speed.

Technical SEO for how the site is crawled and understood, plus website speed optimization for how fast those pages load. Indexation, metadata, schema, and Core Web Vitals stay in one engagement.

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Technical SEO & Speed, project illustration

SEO and speedIndexation and Core Web Vitals

Why it matters

Search structure and faster pages.

Technical SEO covers crawl issues, canonicals, metadata, schema, sitemaps, and redirects. Website speed optimization covers LCP, INP, and CLS: images, fonts, scripts, and caching. We measure both, then fix them in WordPress, WooCommerce, or Next.js without removing checkout, forms, or content.

What you get

A clear picture of indexation, coverage, and priority fixes
A before-and-after read of Core Web Vitals on the pages that matter
Lighter images and scripts, with a list of features we left in place
Schema, sitemaps, redirects, and caching notes for your team

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What's included

Everything you need, nothing you don't.

Technical audit

Crawl issues, duplicate URLs, canonicals, and template-level metadata gaps.

On-page structure

Titles, meta descriptions, headings, and internal links on high-value pages.

Schema markup

Organization, LocalBusiness, FAQ, Product, and Article JSON-LD where it fits.

Website speed optimization

LCP, INP, and CLS on key templates. Images, fonts, unused scripts, and caching, while checkout and forms still work.

Sitemaps & robots

XML sitemaps, robots rules, and Search Console submission hygiene.

Migrations & redirects

301 maps for redesigns, HTTPS/www rules, and trailing-slash cleanup.

Our approach

A clear path from idea to launch.

Four clear stages, regular check-ins, no surprises. You'll always know what's happening and what's next.

Audit
Search Console, crawl, and PageSpeed on the pages that earn enquiries.
Prioritise
Fix list ranked by impact and effort.
Implement
Changes in staging, then production.
Verify
Re-crawl checks and before/after metrics.

Tools we trust

Search ConsolePageSpeed InsightsWordPressNNext.jsCloudflareGit

FAQ

Your questions, answered.

Quick answers to what clients ask us most. Can't find yours?

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Do you do content writing or link building?

We focus on technical SEO, on-page structure, and website speed. Content strategy and outreach can be scoped separately if you need them.

Will a faster site lose features?

No. Speed work removes what visitors never use. Checkout, forms, and content stay. We list anything we turn off before it goes live.

Can you help an existing site that lost traffic?

Often yes. We start with Search Console, crawl data, Core Web Vitals, and recent changes before changing code.

Is SEO included in a new website build?

Basics such as metadata, a sitemap, schema, and sensible templates are included in a new build. This service adds audit depth, Search Console, and website speed optimization.

WordPress SEO plugins?

We work with Yoast, Rank Math, or similar when they fit, but we prefer clean theme/template markup over plugin bloat where possible.

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